Has it happened to you to launch a campaign on Amazon DSP (Demand-Side Platform) and feel frustrated because the results have not been waiting? Quiet, it happened to everyone. While DSP is one of the most powerful tools that Amazon ...
How to analyze your Amazon DSP campaigns with Amazon Marketing Cloud (AMC)
If you manage advertising campaigns on Amazon DSP, you may not know what is working and what you need to improve. Did you know that Amazon Marketing Cloud (AMC) is a useful tool for this? It's like you had a radar that shows you ...